“PIN IT”. This is the latest crave and most popular button circulating the social networking sites today. Pinterest website is one of the newest online media that reached more than ten million users in a very short time, stealing the spot of YouTube and Facebook. It works like twitter, as pinners can follow you but everything is all about photos and visuals. From fashion to food, DIY crafts, health and beauty, home decors, places and more, all of these can be pinned.
What exactly is Pinterest though? Literally, this site allows members to share their photos from other websites and even from their own computers under various categories. It is a virtual pin board where members or also known as pinners can view all the images from those they follow.
In addition, pinners will also have the options to like the photos, post a comment and best of all, repost or repin the photos. Everyone who wants to join Pinterest will have to request for an invitation. If you’re fortunate enough to receive the invite, then don’t think twice to set up your account and start sharing your really good photos.
As we further speak of Pinterest, this has proven to be an effective tool when it comes to business. If you are currently thinking of the best way to improve your business, then Pinterest is just right for you. There are some ways that you can do that will surely boost your business and be able to compete with your fierce competitors.
Most companies today have their own websites to promote their products. Probably by now, you have different links or buttons on your websites to track the traffic and to monitor the interest of your potential clients.
Now that Pinterest has been widely used, you can add the “Pin It” Button on your site, allowing your readers to pin your products. This means that there is a possibility that other pinners will view your products and your websites as well.
Posting photos on your account very frequently will allow you to gain followers. As you increase your followers, it will be the best time for you to explore them.
Remember that these are your potential clients so you must have the time to learn about their interests, wants and even their dislikes. By doing this, you will have an idea on what to improve in your business.
One good thing about sharing photos on Pinterest is that, it allows you to build links automatically. As you pin your photos directly from your website, Pinterest has the ability to link your photo back to your site. This means that you can easily attract new fans and customers, which in return increases your profit.
You will have the option to organize or sort your photos according to its category and this will help mostly in searching a certain category or photo on Pinterest. This is actually one of the features of Pinterest that Facebook doesn’t have.
For you to effectively use Pinterest with your business, it would be best if you pin your own stuff as often as you can. Participate in the community and learn to interact with other members for you to gain a genuine reputation.
Article by Vishal
Vishal Gaikar is a professional blogger from Pune, India. If you like this post, you can follow him on Twitter.
