LinkedIn Unveils New Dashboard For Groups Statistics

LinkedIn has unveiled a new Group Statistics dashboard. Now LinkedIn user will have access to a new tool that allows them to obtain more information about LinkedIn groups. All Groups will have their own dashboard that provides statistics on the number of members, their profiles, the growth and activity level.

What is interesting is that these statistics are not only available to administrators Groups. All LinkedIn users will have access to it. These data  will help LinkedIn users to make the decision to join or not join a group.

As per official LinkedIn blog

We’re launching a brand new Group Statistics dashboard that delivers unique insights into groups. And it’s available for every group on LinkedIn. The new Group Statistics tool focuses on three areas: demographics, growth, and activity.  We’ve designed each Infographic view to highlight the most important signals you’ll need to help you understand your group better.

The statistical space is divided into 3 sections: Demographics, Growth, and Activity.

1. Demographics

Here you can clearly see what geographical area from members of a group. The type of job and experience level also appear on the Data tab geography. You can see information about the seniority level, function/role, location, and industry of the various professionals in the group.

2. Growth

The growth level of the group gives you an idea if the group is growing rapidly or not. Of course, groups with many members have mostly slower growth. This section of the dashboard is less interesting to me.

3. Activity

This section is important for a person wishing to join a group. It allows you to quickly know the level of activity of a group. In the activity panel the main focus on comments and discussions, the heart of professional conversation in LinkedIn Groups.  You can easily see whether members start and contribute to discussions regularly.

This New Dashboard For LinkedIn Groups Statistics is really interesting and especially relevant . However, I wonder if it will not affect the growth of new groups. What do you think? 

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